Here's My Handgun Belt Story, FWIW:
Bought a 2" [nominal] handgun belt at a Local Indoor Shooting Range for $70.
Then found pretty much same belt at Canfields for $30. Took first belt back to LSIR, got refund. Bought belt at Canfields.
Then went to Tractor Supply Company and found pretty much same belt for $10. Guess Wot!! Took Belt #2 back to Canfields, got refund. Bought $10 belt from TSC. That was four years ago. Still wearing Belt #3. Added holes up and down for usual 20 plus/minus pounds weight fluctuation every few months.
Wearing Belt #3 with an Old Timey big brass NE G&P Hunter Ed buckle that somebody kindly gave to me. Belt #3 isn't as rigid as I'd like, but it works well enough for me and my Little Compact Carry Hanguns.
In the meantime, I've seen similar belts at Kohls and other discount clothing stores for $10-12buck$. They are a bit flimsier than the TSC belt. TSC doesn't sell flimsy stuff. Farmers/ranchers wouldn't stand for it. TSC'd lose their customer base.
That's more Belt Story than you probably wanted, but the moral here is that it pays to shop around. We must be Incredibly Tight-Fisted on our shooting accessories, getting absolutely the most value for the least buck$, so that we have extra cash to spend on the basic essentials. Like firearms.
sfg
BTW--the last belt is Black. I've tried to tell people that I'm a 3rd Edition Black Belt, but it doen't work.